北京市洛克機械有限責任公司
豆腐坊開店選址調查 人口與購買力分析
YOUGUANRENKOUSHUHEJIATINGRENKOUZHIZUCHENG,KECANKAOXUANZHIDIYUJIEDAOBANSHICHUHEPAICHUSUOCUNDANGDEHUJIERENKOUSHUHERENKOUPUCHAZILIAO。SUOXUDIAOCHADEXIANGMUBAOKUO:
1.CHANGZHURENKOUSHU
2.JIATINGJIGOUCHENG
3.RENKOUMIDU
4.JIAOYUCHENGDU
5.CONGSHIXINGYE
6.ZIRANZENGJIALV
7.SHEHUIZENGJIALV
8.JIATINGRENJUNSHOUREN
9.BAITIANLIUDONGRENKOUSHU
10.NIANLINGGOUCHENG
11.JIATINGNIANZHICHUJIZHICHUJIEGOU
XIANJIUYIXIEZHUYAOXIANGMUFENSHURUXIA:
1.JIATINGRENKOUJISHOURUSHUIPING
JIATINGZHUANGKUANGSHIYINGXIANGXIAOFEIXUQIUDEJIBENYINSU。JIATINGTEDIANBAOKUO:RENKOU、JIATINGCHENGYUANNIANLING、SHOURENZHUANGKUANGDENG。RUMEIHUJIATINGDEPINGJUNSHOURUHEJIATINGSHOURENDEFENPEI,HUIMINGXIANDIYINGXIANGWEILAISHANGDIANDEXIAOSHOU。RUSUOZAIDIQUJIATINGPINGJUNSHOURUDETIGAO,ZEHUIZENGJIAJIATINGDUIXUANGOUSHANGPINSHULIANG、ZHILIANGHEDANGCIDEYAOQIU。JIATINGDEDAXIAOYEHUIDUIWEILAIDESHANGDIANXIAOSHOUCHANSHENGJIAODAYINGXIANG。BIRUYIGELIANGKOUZHIJIADENIANQINGRENZUCHENGDEJIATING,GOUWUZHUIQIUSHISHANGHUA、GEXINGHUA、SHAOLIANGHUA;ERYIGESANKOUZHIJIADEJIATING(YOUYIGEDUSHENGZINV),ZEQIXIAOFEIXUQIUJIHUSHIYIHAIZIWEIHEXINLAIJINXING。JIATINGCHENGYUANDENIANLINGYEHUIDUISHANGPINJUYOUBUTONGXUQIU。BIRU,LAOLINGHUADEJIATINGQIGOUWUQINGXIANGWEIGOUMAIBAOJIANPIN、JIANSHENYONGPIN、YINGYANGSHIPINDENG;ERYOUERTONGDEJIATINGZEZHONGDIANTOUZIYUERTONGSHIPIN、WANJUDENG。
2.RENKOUMIDU
YIGEDIQUDERENKOUMIDU,KEYIYONGMEIPINGFANGGONGLIDERENSHUHUOHUSHULAIQUEDING。YIGEDIQURENKOUMIDUYUEGAO,ZEXUANZHISHANGDIANDEGUIMOKEXIANGYINGKUODA。
YAOJISUANYIGEDIQUDEBAITIANRENKOU,JIHUJIEZHONGCHUQUYOUERDERENKOUSHUJIASHANGGAIDIQUSHANGBAN、SHANGXUEDERENKOUSHU,JIANQUDAOWAIDISHANGBAN、SHANGXUEDERENKOUSHU。BUFENSUIJILIURUDEKELIURENSHUBUZAIKAOCHASHUZHINEI。
BAITIANRENKOUMIDUGAODEDIQUDUOWEIBANGONGQU、XUEXIAOWENHUAQUDENGDI。DUIBAITIANRENKOUDUODEDIQU,YINGFENXIQIXIAOFEIXUQIUDETEXINGJINXINGJINGYING。BIRUCAIQUYANCHANGXIABANSHIJIAN、ZENGJIABIANMINXIANGMUDENGYISHIYINGXUYAO。
RENKOUMIDUGAODEDIQU,DAOSHANGYESHESHIZHIJIANDEJULIJIN,KEZENGJIAGOUWUPINLV。ERRENKOUMIDUDIDEDIQUXIYINLIDI,QIEGUKEGUANGLINDECISHUYESHAO。
3.KELIULIANG
YIBANZAIPINGGUDILITIAOJIANSHI,YINGRENZHENCEDINGJINGGUOGAIDIDIANXINGRENDELIULIANG,ZHEYEJIUSHIWEILAISHANGDIANDEKELIULIANG。RENLIULIANGDEDAXIAOTONGGAIDISHANGXIACHERENSHUYOUJIAODAGUANXI。SHANGXIACHEKERENSHUDEDIAOCHAZHONGDIANWEI:
GEZHANSHANGXIACHECHENGKERENSHULINIANLAIDEBIANHUA。 SHANGXIACHECHENGKERENSHUYUDUODEDIFANGYUYOULI。
SHANGXIACHECHENGKERENSHURUOJIANSHAO,YOUWUXINDEJIAOTONGGONGJUTIDAIDEQINGKUANGXIA,SHANGQUANRENKOUYEHUIJIANSHAO。
GENJUCHEZHANCHURUDEGUKENIANLINGJIEGOU,KELEJIEBUTONGNIANLINGGUKEDEXUQIU。
YIBANERYAN,DIAOCHARENKOUJIJUQUYUSHIQIYEXUANZELIDIDEZHONGDIAN。RU:
·JUZHURENKOUJIJUQU。RUXINJIANXIAOQU、JUMINJUZHUJIZHONGQUDENG。
·RICHANGSHANGBANDECHANGSUO、XUEXIAO、YIYUANDENG,NAIBAITIANRENKOUJIJIEZHICHANGSUO,YEJIUSHIRENKOUJUJIDIQU。
HUOCHEZHAN、QICHEZHAN、DITIEZHANDENGSHIRENMENLIYONGJIAOTONGGONGJUDEJIJIEDIAN,YESHIRENKOUJUJIZHICHU。
TIYUCHANG、LVYOUGUANGUANGDIJIYANTULUXIANYESHIRENMENJIJUHUODONGDECHANGSUO。
4.GOUMAILI
SHANGQUANNEIJIATINGHERENKOUDEXIAOFEISHUIPINGSHIYOUQISHOURUSHUIPINGJUEDINGDE,YINCI,SHANGQUANRENKOUSHOURUSHUIPINGDUIDILITIAOJIANYOUJUEDINGXINGDEYINGXIANG。JIATINGRENJUNSHOURUKETONGGUORUHUCHOUYANGDIAOCHAHUOQU。BIRUBEIJINGXIJIAOMOUSHANGSHAZAILIDIZHICHU,JIUDUIZHOUWEISHANGQUANYIZHIERGONGLIBANJINGDEJUMINANZHAOFENQUNSUIJICHOUYANGDEFANGFA,CHOUQUCHUJIATINGYANGBEN2000GE。JINGGUOHUIZONGFENXI,ZHE2000HUJUMINZHONG,RENJUNSHOURUZAIYUEQIANYUANZUOYOUDEYUEZHAN50%,500—1000YUANDEZHAN 20%,1000—1500YUANDEZHAN20%,RENJUNYUESHOURU500YUANYIXIADE10%;RENJUNYUESHOURU2000YUANYISHANGDEYUEZHAN10%。YOUCISHUOMING,GAIDIQUJUMINDADOUXIGONGXINZUJIATING,SHUYUZHONGDENGSHOURUSHUIPING。
ZUOWEIBIANLIDIANDEDOUFUFANGKEZUOGONGYINGJIANDANSHIPINDEXIAOSHIDIAN,DONGXIYAOHAOCHIYOUTESE,YOUYOUDOUZHIPINZUOWEIHOUDUN,SHENGYIYIDINGBUCUO,DANSHIRUGUOFANGZUSHUIDIANCHENGBENTAIGAO,ZEJIANYIBUYAOCHANGSHI,ZHEGEKAIDIANQIANDEXUANZHIFEICHANGZHONGYAO,DAJIAKEYIYIJUSHANGBIANTIAOKUANZUOGEZIJICHANPINDESHANGQUANGOUMAILIFENXI。